Calm and clean: why the seats on the plane are blue

Boarding a plane can be quite a stressful event. Since you are very busy, you may not notice things like the color scheme of the cabin. Writes about it Reader's Digest.

Фото: Depositphotos

The next time you board a plane, you'll probably notice that all the seats are blue. Of course, there are exceptions to this - for example, Virgin Atlantic's red seats and Aer Lingus's green seats, but in general, airplane seats are usually blue. So why is this so?

Blue is easy to keep clean.

There is usually not much time between flights to clean the plane, so it’s in the company's interests to choose colors and fabrics that can withstand heavy traffic. According to Rishi Kapoor, founder and CEO of Nanak Flight, many aircraft seats are blue because spots are less visible and easier to clean.

Blue is a calming color

Even if passengers do not have a clear fear of flying, the whole process can cause concern even for the most experienced travelers. To counteract this, many airlines choose blue seats because this color is considered soothing.

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“Even though air travel is statistically the safest mode of travel, many passengers are still afraid to fly,” says Kapoor. “It may seem like a small detail, but it helps make the flight better.”

Boeing has said there is a psychological factor used in color selection during aircraft design, noting that blue is associated with calm. In addition, Boeing selects cabin wall designs based on shapes found in nature because "these designs help create a relaxing, outdoor-like environment," Virginia Tripp, a designer at Teague who studies the psychology of color, said in a statement. .

It makes you feel cooler.

In airplanes, as a rule, there are two temperature conditions: extremely cold (thanks to an explosive air conditioning system) or hot and stuffy. Airlines are trying their best to keep cool on the plane and the blue seats also play a role.

"Colors can also influence a person's perception of humidity, temperature and aroma," Tripp explained. Not only does the color blue make people feel cooler, it also gives the impression of clean and fresh air.

Blue as part of branding

Sarah Ratner, travel expert at NerdWallet, says that in some cases, choosing blue for the airline’s seats is simply part of the company's brand.

“Carriers typically use blue and red in their logos as a nod to the US, and the blue seats are an extension of that,” she explains. John Frigo, a digital marketing expert, says the color blue inspires trust—a very important aspect of branding—which is why many dentists, banks and financial services companies use blue in their logo or color scheme.

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Color Psychology, a website that explains the meanings of different colors, confirms this, noting that the color blue helps instill feelings of trust, reliability and confidence. Additionally, a 2011 study in the Journal of the Academy of Marketing Science found that the color blue is also associated with competence—which is incredibly important for airlines, given that we place our lives in their hands every time we fly.

So next time you're walking on a plane, take a look at the seats - chances are they'll be blue, and ideally they'll do their job and make you feel relaxed.

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