Ilon Musk spends the night at the Tesla plant: what problems did the company face

Tesla had problems with the mass release of the most affordable and, as a result, the most popular model - Model 3.

Photo: tesla.com

After the presentation of the first production machines worth 35 thousand dollars in the summer of 2017, more than half a million pre-orders were issued for them. The head of the company Ilon Mask promised to respond to the rush demand with record release figures - five thousand Model 3 per week by the end of 2017. In fact, by February 2018, the company reached a pace of a thousand cars a week, writes Meduza.

The number of released Model 3 per week. Blue line - Tesla forecast for the presentation; The red line is an estimate of the actual release, according to Bloomberg.

In the afternoon of April 3, Tesla published a quarterly report. Last week, the company released 2020 Model 3 cars. The company said that the number of pre-orders for the car "remained stable in the first quarter." Tesla hopes to reach 5000 machines a week in the summer of 2018.

Tesla let down contractors and battery suppliers. At least, at the end of 2017, Ilon Musk himself described the situation. He said that the entire software for the electric car with autopilot, which depends almost entirely on software, had to be rewritten from scratch. Not ready for battery production Gigafactory - Tesla own factory. In the already released cars also began to find minor deficiencies, although customer satisfaction remains at the level of 94%.

Investors to the last believed that the company would solve problems, but in March the shares collapsed. The reason was a car accident with the participation of Model X in California - 23 in March, the car in autopilot mode crashed into a bump stop in the middle of the road, the driver was killed. Tesla Already stated that, judging by the data from the car's drives, the system warned the driver several times that he should hold the steering wheel and monitor the situation. Why the autopilot "decided" to turn in the direction of the bump stop is unknown. Soon after it Tesla recalled almost half of the machines produced (another model - Model S) to replace parts power steering. Over the week, the company has fallen in price by 17% and is now again being rated cheaper than Ford.

Consequences of the California Disaster

Ilon Mask engaged in manual control of production. He wrote that release Model 3 - A critical task for the company. “I spend the night at the factory again. Car production is a hell of a business, ”added the company's creator. Tesla promised to bring production to 2500 machines a week by the end of the first quarter (March 31), but in recent weeks, according to independent estimates Bloomberg (they even have a special section for Model 3), reached the mark of 2200 machines. Previous quarter Tesla already completed with a record loss in 675 million dollars.

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