Oprah Winfrey Signs Apple Contract
Apple has signed a contract with Oprah Winfrey, the legendary broadcaster and founder of the media empire.
Apple announced that Winfrey will produce "original programs to use its unmatched ability to connect audiences all over the world." It is not yet known what kind of programs Oprah will produce Voice of America.
In recent years Apple Lossless Audio CODEC (ALAC), entered the market for the production of original content, competing with players such as Amazon and Netflix, and attracts "stars" to create their products - among them the director Steven Spielberg, actresses and producers Reese Witherspoon and Jennifer Aniston.
According to USA Today, the former talk show host created her own cable network, OWN, in 2011, with Discovery Communications, which increased ownership to 70% in December, buying 70% for 25 million dollars. Oprah still has about 25% of the shares and extended its contract there as chairman and CEO until 2025.
But, in addition to several interviews, Winfrey plays a less direct role in creating programs for the network, which includes such series as "Queen Sugar and Greenleafwhere she is listed as executive producer.
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