Elon Musk will add one more tick on Twitter: one will be for money, the second will be free
Twitter introduces a new marker. Now users are offered to pay $ 8 per month for a "blue" tick on a Twitter Blue subscription, and now there will be a second "gray" tick in the social network, reports Mashable.
Twitter has been widely criticized for its plan to charge for the coveted "blue tick" which, days before Elon Musk's acquisition of the company, simply meant that the account it's hosted on is actually run by a genuine person or entity. Twitter introduced the feature in 2009 after being sued by a former Major League Baseball manager posing as another user on the service. Since it was not easy to pass verification, verification became a status symbol.
On the subject: Elon Musk's management plunged Twitter into chaos: subscribers en masse go to Mastodon
But verification is also an important way to determine what information is coming from trusted sources, such as official government accounts or politicians. Musk's hastily rolled out plan to allow anyone with an extra $20 or $8 a month to be "verified" - without any actual identity verification - made the checkbox almost meaningless. Instead of curtailing this doomed monetization plan, Musk decided to step it up.
Esther Crawford, director of product management for Twitter, tweeted on the evening of November 8 that after the launch of the new Blue, the platform will introduce an official label that consists of a gray checkmark and the words "Official' under the username in the profile. The checkmark looks just like the old blue checkmark: a small checkmark inside a jagged circle, except that the circle is filled with blue and the gray is just an outline.
A lot of folks have asked about how you'll be able to distinguish between @TwitterBlue subscribers with blue checkmarks and accounts that are verified as official, which is why we're introducing the “Official" label to select accounts when we launch. pic.twitter.com/0p2Ae5nWpO
- Esther Crawford ✨ (@esthercrawford) November 8, 2022
The new Twitter Blue does not include ID verification – it's an opt-in, paid subscription that offers a blue checkmark and access to select features. We'll continue to experiment with ways to differentiate between account types.
- Esther Crawford ✨ (@esthercrawford) November 8, 2022
Accounts will apparently be able to have two ticks if they are an official account that is also a paid Twitter Blue account. Under the current plan, accounts verified under the old actual verification scheme will not be stripped of their blue checkmarks, which will look exactly like the new blue checkmarks.
Unlike the “blue” one, it will not be possible to buy a “gray” checkmark, and if the account has already been verified, this does not mean automatically receiving a “grey” mark – Twitter will decide for itself who to give it to, reports Devby.
It will target government accounts, companies, major media outlets, publishers and public figures.
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Crawford (or the account impersonating her, at least) hasn't clarified if the label will show up on the timeline. Twitter along with display names like the currently blue/new blue checkmarks, which raises the question of whether or not you need to click on a profile every time you want to be sure you're retweeting the official account.
LinkedIn Crawford seems real. Former employees Twitter It's been revealed that Crawford even became popular for sleeping at Twitter headquarters last week, so it looks like the account really belongs to her.
Twitter Blue - an updated version of the Musk era that comes with select features and a blue checkmark that doesn't really mean anything other than what you paid for the blue checkmark - is due to go live on November 9th. The feature's launch was supposed to happen last Monday but was pushed back to the day after the 2022 midterm elections, at least in part due to concerns about misinformation that could be circulated through legitimate-looking paid accounts on Election Day.
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