Pantone chose the color 2017 of the year
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Pantone, a paint manufacturing company, presented the color that, according to its experts, will be the most popular in the world of fashion and design in 2017.
This title went to the shade of Greenery ("Greens"), which in the color palette corresponds to the number 15-0343, says Online company.
“We know well what kind of world we live in: it is full of stresses and experiences. The color chosen by us is the color of hope. Greenery symbolizes the relationship of man with nature and causes a feeling of freshness and renewal, which many lack so much, ”the company said in a statement.
Pantone predicts the color preferences of consumers from 2000 year: for this, experts analyze trends in film, fashion, design and other popular culture industries.
In 2016, the title “Color of the Year” immediately got 2 shades - pink quartz and pale lilac. A year earlier, experts preferred the color of "Marsala".
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