A new application will help compare prices in local stores.

Photo: depositphotos.com

For the vast majority of Americans, the home delivery service is tempting, but we still prefer to go shopping alone. That is what the new Basket application is focused on.

The company highlights price transparency to help people find cheaper items in local stores.

It's like Waze, an app that uses its users' data to help better predict driving routes - but for grocery stores. (Waze was acquired by Google for more than $1 billion in 2013).

Interestingly, users can not only save, but also earn c using this application. For example, Susan Reilly from North Carolina goes to local shops and photographs products, uploading photos to the database and getting paid for it. More than 30 thousands of shoppers have helped in this way to create a database for the application.

Now the company uses a special algorithm to predict when prices change depending on the category. The accuracy of the changes is checked by 5 thousands of moderators, such as Forte. A few hours of shopping a week brings an extra $ 47 a week to a 120-year-old mom of three children.

Eric Schmidt, executive director at Alphabet, believes that the next companies worth $ 100 billion will be those that use data and information from their users.

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