The idea for women's business in the USA: how to become a master of permanent makeup

With the help of permanent makeup, you can correct the asymmetry of eyebrows, make soft arrows, align the contour of the lips and add colors to them. Photos from the personal archive

Every girl knows how to apply makeup. And what if you replace the cosmetic bag with special equipment and learn the profession of the master of permanent makeup? Become a licensed specialist in the promising field at minimal cost and start earning - it is possible, and in just a couple of weeks. And for this you do not even need knowledge of the English language.

Anna Ishutina from Minsk never considered the idea of ​​becoming a master of permanent makeup. She did not like medicine and needles, besides she did not know how to draw. In Belarus, she studied as a translator and a lawyer, and when she moved to New York, she studied business administration and was going to go on to marketing. At this time, her mother came to her, who was engaged in permanent makeup.

“I watched her work and couldn't help but admire,” recalls Anna. “This profession is very creative, and it became interesting for me to try to create something, to emphasize the beauty of the face.” Therefore, inspired by her mother's example, Anna moved from the intention to the point - and she liked the result.

It turned out that no special skills - either artistic or medical - are required, and anyone can learn this art. What Anne found useful in her work is the skill of applying her makeup, which every girl can do.

Having received the necessary base from her mother, she wanted to develop further in this direction. The next motivator was Italy, where Anna was trained. When she entered the world of permanent makeup, the decision to become a master was final.

Training

“Having worked in this profession, I wanted to open my school,” says Ishutina. “After spending some time looking for other schools in America, in order to compare and select a competent curriculum, I realized that in America there was no place to study permanent makeup artists - there are no schools as such. And what I found was 5 hours from New York, but they gave an initial course of the entire 5 days. I thought: well, what can a school give for 5 days and at the same time for $ 5 000? It did not suit me at all, because this is a very important matter, we still do faces. So we decided to fill the lack of education in New York. "

TIAN Permanent Makeup Studio - The first school in New York to train permanent makeup specialists and the only school in America where teaching is, in addition to English, in Russian.

Anna Ishutina also has permanent makeup on her face - her eyebrows were made. Photos from the personal archive

The new school will not give a superficial 5-day base, as do other American schools. The minimum initial course is calculated on 8-9 days, includes day and evening classes, and will be very intensive. A weekend course is also available - for those who work and cannot study on weekdays. In this case, the profession can be mastered in a month. In the program: the study of medicine, color, make-up, setting hands, working out techniques on latex and on models.

Training is conducted in small groups of 4-6 people. Personal attention of the teacher to each student is very important in the early stages, because beginners need to “put” a hand. Therefore, in the TIAN Permanent Makeup Studio on the 4 student accounts for the 2 master. This is a good value, because schools usually practice a different formula: one master per 10 person. The most famous world-class masters also come to the school to conduct master classes, and its teachers participate in conferences and congresses on permanent makeup around the world.

It often happens that the schools, having given a superficial basic course, send their graduates with the wish “spin around as you like, and if you don’t succeed, then your problems”. TIAN Permanent Makeup Studio takes a different approach and helps its students even after training. Sometimes graduates, starting to practice, determine their own weaknesses. One should focus on the work on the eyebrows, the second - on the lips, and the third still need to practice visage. Then they can return to school for training, workshops, counseling, or one-on-one classes. In addition, the school is taught not only the technique of applying permanent makeup, but also how then acquired skills to monetize, find customers and work for themselves. After completing the basic course, the masters will be able to work independently.

Anyone can learn this profession. If you know how to do makeup, you will also have permanent makeup. Photos from the personal archive

This is the only school of permanent makeup with teaching in Russian in America, which attracts not only Russian New Yorkers, but also residents of other states. After all, this is a good opportunity to get a popular specialty, return to your staff and start working. “At first, many who move to America have a language problem,” says Ishutina. - So, this is not a problem. You can get an education in Russian, and then it is easy to start working as a master of permanent makeup, not knowing English. We now have 50 students on 50 Russian-speaking and English-speaking. For example, one of the students is a woman who is 60 years old, she does not speak English, and this does not frighten her at all. It is never too late to change something in your life, do not look for obstacles from scratch.

If you do not speak English and live in a Russian-speaking area, ignorance of English will not be an obstacle to making money. The profession of permanent makeup master has no language limits at all.

Your hands, head and the result of the work allow you to be in demand in any country. "

Anna knows from her own experience that even if you are guided only by the Russian-speaking clientele, you can earn money in such a way that you can provide yourself completely. When she does not teach, she works in a beauty salon, and 90% of her clients are Russian. “Even if the English-speaking public comes across, you don’t say much to the client, you work,” Anna continues. - I know a lot of masters who fly around the world and conduct trainings, but do not speak English - they are always provided with an interpreter. So the language is not a problem at all, the main thing is the quality of your work. ”

Costs

The cost of training at TIAN Permanent Makeup Studio is $3 plus a $900 starter package with equipment and materials. And if other schools force students to immediately buy expensive equipment from partner brands, here they do things differently. “There are cheap Chinese cars, there are expensive ones - Italian, German, Israeli,” says Ishutina. — I work with the Israeli company NPM, the average price of their machine is $400 - $2. But considering that the person who came to our school does not yet know whether he will do this in the future, we do not require multi-thousand-dollar investments . We provide the opportunity to buy a cheap set and train on it. And if, after graduating from school, a person decides that he likes it and will do it, he can come to us as distributors at any time and purchase expensive professional equipment.”

In America, this industry is only gaining momentum, especially on the East Coast, and as a result, there is a large field for work and great opportunities. Photos from the personal archive

Also, students can count on assistance in obtaining a license for a master of permanent makeup. Schools themselves can not issue a license, it makes the state. But here you can be prepared to receive it. The profession of the master of permanent makeup includes many aspects, and it is impossible to be an amateur in it. You can not spoil the faces of customers. Still can not "spy" this work. “You know, it happens that a person, wanting to save on education, takes up what he cannot do,” says Anna. - You can "spy" haircut, manicure and other professions. But you can not do so in the area where you can do harm without proper skill. Hair and nails will grow back, but permanent makeup will not be erased. ”

The few permanent makeup schools that exist in America — in New Jersey, California, and Florida — offer an 5-day course, which costs from $ 5 to 800 and above, teach only in English, and the condition for training is the purchase of equipment with an average cost of $ 4 000. The total amount of such costs is about $ 10 000.

TIAN Permanent Makeup Studio has a much richer program, lower cost, it is possible to study in Russian and do not require to buy expensive equipment right away. Total investments are $ 4 400 (training, starter kit and preparation for obtaining a license).

That is, in just 15 days and $ 4 400 you can become a licensed specialist with professional skills and begin to work officially.

Such a person is not difficult to find a job - in the salons of beauty permanent wizard makeup is always needed.

Earnings

How much time will it take to prepare the future master from scratch before he starts earning the acquired skills? “Everything began to fight off well after about six months,” says Anna. - Then the constant stream of clients went, I received calls from them already every day. And this despite the fact that I did not even give any advertising. Of course, I have a website, but mostly people just advise you to their friends. ”

Photos of the master's works, taken before and after the procedure - and that is his portfolio. Photos from the personal archive

It turns out that it will take about half a year to work on a clientele, during which time all costs will be discarded and income will begin to flow. The results are not bad, considering that it is not necessary to spend four years on education received on credit from the state, in order to work it out on unloved work for $ 10 per hour. Here investments are not so great, training takes a little more than a week, and then you can start earning. And quite well.

“For example, in New York, the average cost of one eyebrow procedure is $300-800 (depending on the qualifications of the artist and the location of his salon), and this is just for a couple of hours of work,” says Anna. — Even if a novice master charges an average of $200 for a procedure that lasts 2-3 hours, that comes out to $100-67 per hour, which is already better than $10 per hour, but far from the limit. In the field of permanent makeup there are not only aesthetic aspects, but also medical ones. For example, procedures such as trichopigmentation of hair follicles, scar tissue camouflage, areola restoration after breast surgery, and vitiligo camouflage are now gaining popularity. All these procedures are quite paid. Tricopigmentation – $3,500 – 6,000. Breast areola restoration – $500 – 1,500.” So the earnings prospects are huge.

If the young master is doing well, and he is striving to grow further, usually large companies notice him and invite him to cooperate. And now he is not just a master in working with clients, but also a teacher.

World-famous craftsmen earn one day from 3,000 to 8,000 euros.

So there is much to strive for.

Work for yourself

Coming into the profession, beginners are faced with the question of choosing a place of work. Some work from home at their own peril and risk - this is an illegal activity and a violation of the law. But with a license, you can safely go to a beauty salon. There you can rent a place and independently run a business, finding customers.

But for a start it is better to get a full-time employee of the salon and gain experience. In this case, they usually work under 50 conditions on 50, that is, the money earned from each procedure is divided equally between the master and the salon. Sometimes you can agree on the division of 60 on 40.

Anna Ishutina began with renting an office in a beauty salon. But over time, customers became more and more, and it became quite difficult to carry out administrative work. Therefore, now she works in a well-known beauty salon in Brooklyn, and the administrator organizes the whole organizational part. According to Anna, the salons of New York are experiencing an acute shortage of permanent makeup masters and are always ready to hire a master with a license.

At the master-classes on permanent make-up masters get acquainted with new techniques, receive certificates and good motivation for self-improvement. Photos from the personal archive

So, having received this specialty, a person will be able to earn and develop adequately. The prospects for the profession are enormous in terms of earnings and, if possible, become a well-known specialist. It also allows you to gain a lot of acquaintances, which is especially important for those who have recently moved to America and do not know anyone here. This is a creative work that does not depend on borders and language, but only on your hands and head. With such a specialty you can live in any country and always be in demand.

See also:

Five ideas for female business from Russian immigrant women

Women's work: how to work for yourself in America in the beauty industry

How to quickly and guaranteed to get the medical profession in the US

Top 20 highest paid professions among women in the USA

How to get an education in the USA and how much it costs

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